Welcome to the FIRST in my series of articles offering unique hints, simple tips, secret tricks and helpful interior design advice for the homeowner, renter, apartment dweller and anyone else looking to improve their living space or get more out of their living environment.

The #1 Thing

Don't Waste Money Decorating Your Home the Wrong Way. Learn from an industry expert how to hire an interior designer / decorator and save money.
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So… let’s get started by jumping right into the thick of it and addressing the elephant in the room that nobody likes to talk about… MONEY. The #1 question I’m most often asked is, “How much is it going to cost me to work with an interior designer or hire a decorator“?

The simple answer is, “either a lot less or a lot more than you think”. Didn’t expect such brutal honesty, did you? But the truth is that, everyone has a different idea about what things cost and what they’re willing to spend on those things. So, in addition to absolute dollars and cents (which I will get to in just a moment), what we really need to first talk about is VALUE! And the good news is that value can come at ANY price point. Whether you get $1 off at the supermarket or $10,000 off at the car dealer, either way, you’re happy because, regardless of the absolute amount you spent, you got increased value.

BEST Outdoor Backyard Trex Deck Solution. Lead Interior Designer Doreen Amico-Sorell of Sorell Interiors saved this homeowner thousands of dollars
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Likewise, the cheapest solution isn’t always the best value either. Take a look at this deck that we had built for a client when I was first starting out as a designer. Before hiring me, the client got several bids for the project ranging from $3,000 to $21,000. I informed them that, based on what they wanted, the materials alone were going to cost at least $6,000! By going with our vetted contractor, not only was I able to secure higher quality materials at a lower price (only $5,400), but the homeowner saved over $10,000 by not hiring the guy who thought he was “Michelangelo” and years of legal heartache fighting with the con-artist who probably would have started but never finished the project, running off with their deposit.

That’s what I mean by VALUE… a BETTER job, completed ON schedule, at a REASONABLE cost, and with the LEAST frustration! Thankfully, Interior Design works EXACTLY the same way.

First Things First

But, in order to get the BEST value, there are two, that’s right, just “two” things you must first ask yourself:

  • What’s my personality? Am I more of a “hands-on” kind of “do-it-yourself” person, someone who wants to be more involved but not do it completely on their own, or someone who is happy leaving it to the experts?

Money in my hands. Learn how to ask yourself the RIGHT questions when determining exactly how much you can spend on home renovations.
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  • What “can” I spend? (Oops! There it is again… the elephant in the room) But let’s be careful here and take things slow. First of all, I did NOT say, “what’s your budget”… that’s a whole different thing. You may or may not know what things cost or how much you actually “want” to spend. NO, I said to ask yourself what “can” you spend. Right now, you know your income, your expenses and your lifestyle and whether you can spend $100, $1,000 or $100,000. So, get that number in your head, and, for now, hold it there.

Dollars and Cents Transparency

As promised, the specifics…

Option 1: Do It Your Way with Guidance.

So you pinned all the things you like on Pinterest, but now what?

Use Pinterest to pin what you like when decorating or redecorating your home. Get a head start on the process and save money when hiring an interior designer or decorator.
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Get a plan! You can either find someone locally or, thanks to the internet and Virtual Design (aka eDesign or Remote Design), work with anyone, anywhere in the world. Get a concept board and/or 2D floor plan with a detailed shopping list for the items featured.

Home Decorating Concept Board. Interior Design Living Room Mood Board. How a professional interior designer can help you get the look you want fast and easy.
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Concept Board
2D Interior Design Floor Plan provided by a professional decorator shows precise placement of furnishings, saving money and time. Fix problems BEFORE they happen.
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2D Floor Plan
3D real-life rendering of a living room with all it's furnishings and accessories. The ultimate in professional interior design and home decorating. Virtual Design. eDesign
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3D “Real-Life” Rendering

Additional options may include a 3D “real-life” rendering of EXACTLY how the items will look in YOUR living space and/or direct online shopping links to the items as well. All that’s left to do now, is purchase the items you want and, voila… you’re done!

COST: $300 – $1,000* per room (depending on the options chosen; discounts often for multiple rooms)

Call me at (631) 499-4688 for a FREE Consultation to see if this is the right option for you.


Option 2: Do It Your Way with a Little More Hand-Holding.

Called Designer-by-the-Day, hire a personal shopper for decorating your home and save time and money by getting expert help on YOUR terms.
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Have an idea of what you like and like doing most of it on your own, but don’t know where to find the stuff or how to put it all together? Hire a personal shopper for your home! Although it goes by many different names, “Designer-for-the-Day”, “Designer-by-the-Hour” or “Designer-On-Call”, the idea is the same; you hire a local Interior Designer / Decorator for a specific amount of time to either accompany you on shopping trips or come to your home to give you new ideas or arrange the items you already have. YOU control EXACTLY how much you spend.

COST: $100 – 300* per hour (depending upon your area of the country; discounts often for half or full days).

Call me at (631) 499-4688 for a FREE Consultation to see if this option is right for you.


Option 3: I Need ALL the Help I Can GET!

Whether totally bewildered by the whole idea of how to get the look you want for your home or maybe you know your style but desire the really “finished” look that only a professional can provide, then this option is for you! Full service interior design… from start to finish! This is what most people think of when they think of “Interior Design”.

Start with a blank slate, like this empty great room, and with the help of a professional interior designer and an affordable design plan, get the home of your dreams
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Your decorator will begin by asking questions about your style, the scope of your project (exactly “what” you want to do, the number of rooms involved, etc.) and of course, yes, the budget. But have no fear; this is NOT a trick question. It’s merely a reference point from which your designer will get an idea about where to start to best meet your needs. So how should you answer this question? Go back to what I said above… start by thinking about that number in your head; you know, the one about what you “can” spend and, based on that number, give your designer some place to begin, say $1,000, $5,000, or maybe even $50,000, whatever it may be. And, if you truly absolutely don’t know, or haven’t a clue… that’s OK too. Why? Because a good interior design professional will be able to offer you options for furniture and accessories at several different price points from which you may choose and further adjust what YOU want to spend… either more or less.

Getting the Decorating Help You Need… Affordably!

Stunning Center Hall Great Room reveals how hiring a full service home interior designer can result in the look and style of your dreams for the same or less than doing it on your own
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So how is VALUE achievable with this option? To begin with, a responsible designer will be sensitive to your needs and will work with you in whatever way is most beneficial to helping you achieve your desired outcome. And… here’s an insider tip… Depending on the scope of the project, though your designer will charge a “design fee**” (typically 7-15%* of furnishings), they will procure those furnishings at a percent DISCOUNT off retail (typically 10-30%*), which is passed onto you. Ultimately, you save time and energy while getting the advice and expert help of an interior design professional, most often for the SAME or LESS than if you went it on your own!… regardless of your budget! Trust me, I speak from experience.

The Final Word

So… now that you know the truth and have ALL the cost transparency information straight from an industry insider, YOU can confidently decide on the most effective way to go that’s specifically RIGHT FOR YOU!

Glad you asked?

Now go ahead… Get started on that home re-decorating project you’ve been thinking about! But still not sure which option’s exactly right for you? No worries. Contact me at (631) 499-4688 or click HERE for a FREE Consultation. I’ll tell you how to get started and help you decide which is the best way to go… for YOU!… for the greatest VALUE!

And… if you have a question or something you’d like to know more about, please leave it in the comments section below and I’ll be sure to address it in future installments of this series. So stay-tuned!

* National Averages. Actual costs and savings may vary by location, designer and specific services selected.

** Design Fee: Typically includes, but is not necessary limited to, the following: consultations, spatial design (floor plan, concept board, 2D and/or 3D rendering), selection of products (furnishings, fixtures, accessories and finishes), procurement, project management, installation and/or final reveal.

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